Processing it naturally – or not

Processing it naturally – or not

Natural Language Processing (NLP) is fast becoming essential to many new business functions, from chatbots and digital assistants like Alexa, Siri, and Google Home, to compliance monitoring, BI, and analytics. NLP tools and techniques help businesses process, analyze, and understand all of this data in order to operate effectively and proactively. Now, even Google Analytics offers support for NLP, which is revolutionary in its own way. The input to natural language processing is a simple stream of Unicode characters, and basic processing is required to convert this character stream into words, phrases, and syntactic markers which can then be used to better understand the content.